MEAC Best Practices: Hampton Lays Out Their Values
What do you really stand for? What are your values? Every school has these. But not every school or coach lays them out for us to find. Hampton University does this in a very simple and intuitive way...
View ArticleMEAC Best Practices: Hampton Gives You Their Resume
When you want a job, you naturally provide a resume, right? Why? Because it’s a log of your accomplishments. It’s a representation of how you got where you are now and it’s a representation of why...
View ArticlePatriot League Best Practices: What it takes to be a Navy Student Athlete
What made the most impact on you during your time in college (for those of you who attended?) For most of us it wasn’t the coursework, or the degree we earned. It was the connections we made with...
View ArticleLamar Connects You With Real Stories of Being a Cardinal
Why should you attend Lamar? We often see lists of reasons on athletics sites (but really not often enough!) But seldom do we see a diversity of topics, written through the voice of the student body....
View ArticleNorthwestern States Talks to Recruits in the Right Voice
We touched on it yesterday, in our piece on Lamar University: It’s critical we speak to prospective student athletes in the right tone. (Yes, it’s critical we speak to everyone in the right tone!)...
View ArticleWashington Football Turns Signing Day Into a Digital Showcase
February 1 was a big day for all college football programs. It was the day where their futures were being defined, as high school players from around the country made official their plans for next...
View ArticlePac-12 Best Practices: Stanford Football Makes Being Recruited Easy
As we hit the offseason for hoops and football, I want to shift gears a little. Every week I’m going to dive into a new conference and break down 3 best practices across digital and social. These are...
View ArticleOn Social Media, Show Recruits (and the World) What It’s All About
What is the school really about? That’s the big opportunity that sits in front of us all when it comes to telling stories inside social media. Yet few of us do this in a way that cuts through. I...
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